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Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy, by Laura Hanly

three-fold approach to identifying if a market segment is right for your business: perspective, capabilities and profit potential.

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Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy

Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy

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