your organization must adopt a position of humility. Your organization must accept that, in the face of all this complexity and uncertainty, we just can’t predict the exact shape our service will have to take to be successful. This is not an abdication of vision. Instead, it requires a strong opinion about the shape the system should take, coupled with the willingness to change course if evidence from the market reveals that initial vision was wrong. Adopting this mindset makes it safe for teams to experiment, fail, and learn.
