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“I don’t like talking in terms of tech ‘trends’ because I think, once you have a trend, you have many people doing it. And once you have many people doing something, you have lots of competition and little differentiation. You, generally, never want to be part of a popular trend. You do not want to be the fourth online pet food company in the late 1990s.
Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
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