Andrew Doran

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One of the things that became apparent to us at Mercedes during that period building up to when the new engines first raced in 2014, was that every time we asked the FIA for an interpretation or clarification of the engine regulations, it became clear we were the first ones to ask. This told me that we were ahead of the game compared with the other engine manufacturers. We were putting the work in early on the engine project when everyone else seemed to think there was plenty of time. They thought there was ample opportunity to get this job done. But at Mercedes we knew that we were going to ...more
Total Competition: Lessons in Strategy from Formula One
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