at some point, usually around 15–20 team members, it makes sense to have someone who focuses on this practice. At this scale, efficiency is realized as creative technologists can go deeper and work faster than product designers who also happen to code as a part of their job. Additionally, without dedicated creative technologists, a design problem with a tricky technological bent requires a production engineer to take time away from delivery and support this exploration. A creative technologist on the team allows others to focus on what they do best, and serves as a deep connection between
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