Hit Refresh: The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone
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The cloud and its edge with multisensory and multi-device experiences will enable new computers and new computing that is sensitive to human presence and responsive to individual preferences.
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We need to be willing to lean into uncertainty, to take risks, and to move quickly when we make mistakes, recognizing failure happens along the way to mastery.
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How do you identify role models you can fully relate to? How do you find mentors, coaches, and sponsors who can help you succeed without hiding your true self?
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“To be a leader in this company, your job is to find the rose petals in a field of shit.”
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Leaders need to inspire optimism, creativity, shared commitment, and growth through times good and bad.
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including our vast cadre of middle managers who must dedicate themselves to making everyone they work with better, every day.
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three Cs. Imagine a target with three concentric rings. The outer ring is concepts.
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what’s in the second ring: capabilities?
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And finally, the bull’s-eye, is a culture that embraces new concepts and new capabilities and doesn’t choke them out.
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first is engaging their customer base by leveraging data to improve the customer experience.
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Second, they must empower their own employees by enabling greater and more mobile productivity and collaboration in the new digital world of work.
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Third, they must optimize operations, automating and simplifying business processes across sal...
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Fourth, they must transform their products, services, an...
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GE has become a full-blown digital company with its Predix platform, which partners with Microsoft to connect industrial equipment, analyze data from those machines, and deliver real-time insights.
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Rolls-Royce is designing their engines as big-data platforms to predict failures and minimize breakdowns.
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Microsoft enabled Google to build a toolbar for our Internet Explorer, making Google services more visible and accessible.
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We knew we needed to retrain our partnership muscles. We had to look anew at our industry and find ways to add value for our customers whether they were on an Apple device, a Linux platform, or an Adobe product.
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major enterprise business. To be sure, partnering has its challenges, even with longstanding partners. Sometimes we have to revive old relationships.
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Dell took aim at one of Microsoft’s cherished businesses by purchasing EMC, a leading producer of cloud technologies. It remains one of the largest technology acquisitions in history. Yet, through it all, Dell and Microsoft continued to partner in areas of mutual benefit—such as Dell licensing Windows for its laptops and selling Microsoft Surface products through its massive global distribution operation.
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In 2015, just after the EMC merger, a puzzled Emily Chang of Bloomberg News asked Michael and me to describe our relationship: “Are you friends? Are you frenemies?” It’s a simple question, and I offered a simple answer: “We are longtime friends who compete for and serve many of the same customers.”
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I try hard not to bring needless history into the room, and I don’t let the limitations of the past dictate the contours of the future.
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am often asked, “When is a partnership appropriate as opposed to an acquisition?” The answer is best framed as another question, “Can we create more value for customers by coming together as one entity or as two?”
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to synchronize contacts so that Office contacts were available in LinkedIn and vice versa. Microsoft made its technical specifications available so that LinkedIn could build a beautiful app for Windows and partnered
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Employees. Customers. Products. Partners. Each element needs time, attention, and focus if I’m going to create the value for which I am ultimately accountable. All four are important, and without discipline even the best managers can overlook one or more.
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Since becoming a CEO I now recognize there are many more constituents in this constellation. Governments and communities,
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We actually had a tablet before the iPad; we were well along the path toward an e-reader before the Kindle. But in some cases our software was ahead of the key components required for success, such as touchscreen hardware or broadband connectivity. In other cases, we lacked end-to-end design thinking to bring a complete solution to market.
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Quantum computing will give us the computational power to cure cancer and effectively address global warming.
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Doug Engelbart in the 1960s performed “the mother of all demos,” introducing the mouse, hypertext, and shared-screen teleconferencing. Engelbart’s Law states that the rate of human performance is exponential; that while technology will augment our capabilities,
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Xuedong Huang, and his team, Microsoft set the accuracy record with a computer system that can transcribe the contents of a phone call more accurately than a human professional trained in transcription.
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McDonald’s is creating an AI system that can help its workers take your order in the drive-through
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Uber is using our cognitive services tools to prevent fraud and improve passenger safety by matching the driver’s photograph
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And Volvo is using our AI tools to help recognize when drivers are distracted to warn t...
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Prism Skylabs has innovated on top of our cognitive services so that computers monitor video surveillance cameras and analyze what’s happening.
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highly esteemed computer scientist and medical doctor, Eric Horvitz, runs our Redmond research lab and has long been fascinated with machines that perceive, learn, and reason.
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“You can never understand one language until you understand at least two.” Goethe went further. “He who does not know foreign languages does not know anything about his own.” Learning or improvement in one skill or mental function can positively influence another one.
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Peter’s team decided to invent a real-time, language-to-language translator that breaks the language barrier by enabling a hundred people at one time to speak in nine different languages, or type messages to one another in fifty different languages.
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An AI tool would be used to watch and listen to health-care professionals talk, and then, after a period of observation, would automatically generate a new model for a health-care–specific version.
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Cortana users across 13 countries. Those customers already have asked 18 billion questions, and with each question the agent is learning to become more and more helpful.
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What do our users do—how, when, where, and with whom do they interact? What would build a bond with the user? How can we save the user time, reduce the user’s stress, help the user stay one step ahead of everyday challenges?
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Using clinical data, his team can simulate mutations and identify targets. Similarly, they are taking genomic sequences for a cancer tumor and predicting the best targets for the immune system to attack.
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Moore’s Law observes that the number of transistors in a device’s integrated circuit doubles approximately every two years.
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would take a classical computer 1 billion years to break today’s RSA-2048 encryption, but a quantum computer could crack it in about a hundred seconds, or less than two minutes.
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The hotbed of this activity is Station Q, which is co-located with the theoretical physics department at the University of California at Santa Barbara. Station Q is the brainchild of Michael Freedman, who won math’s top award, the Fields Medal, at the International Congress of the International Mathematical Union in 1986 at age thirty-six.
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This chemistry, known as the Haber process, has not been improved upon since Fritz Haber and Carl Bosch invented it in 1910.
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quantum computer in partnership with a classical computer, however, can run massive experiments in order to discover a new, artificial catalyst that can mimic the bacterial process and reduce the amount of methane gas and energy required to produce fertilizer, reducing the threat to our environment.
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TQC reduces the quantum resource overhead by two to three orders of magnitude over other approaches.
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Instead, a quantum computer will operate as a coprocessor, receiving its instructions and cues from a stack of classical processors. It will be a hybrid device that sits in the cloud and accelerates highly complex calculations beyond our wildest dreams. Your AI agent, acting on your behalf, might tackle a problem for which there are a billion graphs to check by using a quantum computer that can scan those billion possibilities and come back to you instantly with just a few choices.
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The quantum hardware architecture that could ultimately lead to scalability will require today’s computer scientists, physicists, mathematicians, and engineers to work together to overcome challenges on the path toward universal quantum computing.
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We were already anticipating a Christmas Day attack from the shadowy black-hat hacking group known as Lizard Squad.
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But, in the end, we determined that something far more important was at stake: Who we are. Free speech, privacy, security, and sovereignty are timeless, nonnegotiable values.