I took out my iPhone and walked around the model, took twenty or so photographs over maybe ninety seconds, and uploaded them to a free cloud app our company produces called 123D Catch. The app converts photos of just about anything into a 3-D digital model. Four minutes later, it returned this amazing, accurate, animatable, photorealistic digital 3-D model—better than the one we produced twenty years ago. That night, I saw how a half-million dollars of hardware and software and months and months of hard, very technical, specialized work could be largely replaced by an app at a cocktail party
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