Do your numbers. Make sure your idea has profit and growth potential. I’ve seen so many people start businesses they’re superpsyched about that either make hardly any money or wind up costing them money because they were more focused on their enthusiasm than the revenue streams. Both are obviously important, but if you want a hobby, get a hobby. If you want a business that makes money, be clear on how much you desire to make and how you’re going to make it. Do what you love and the money will follow works well on a throw pillow, but doesn’t do much for the bank account.
