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Nobody Wants to Read Your Sh*t: Why That Is And What You Can Do About It, by Steven Pressfield

A concept takes a conventional claim and puts a spin on it. A concept establishes a frame of reference that is greater than the product itself.

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Nobody Wants to Read Your Sh*t: Why That Is And What You Can Do About It

Nobody Wants to Read Your Sh*t: Why That Is And What You Can Do About It

by Steven Pressfield

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