Sara’s Kindle Notes & Highlights

Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets, by Al Ramadan

6%

Category kings take it upon themselves to design a great product, a great company, and a great category at the same time.

Sara Chokr

Becoming category kings frames vision of site and company

See Sara’s 2 notes & 7 highlights

Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets

Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets

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