“I see a dentist twice a year and do all the right things to keep my teeth clean, but they never look white enough to me” or “It seems like every week, another one of my guys is giving notice because he’s burned out and I’m spending half my time recruiting and training new people.” What obstacles are getting in the way of the person making that progress? For example, “I’ve tried a couple of whitening toothpastes and they don’t really work—they’re just a rip-off” or “I’ve tried everything I can think of to