Renwei

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When was the last time you got into your car and worried about whether it would start? The good news is that it’s probably been longer than you can remember since that prospect crossed your mind. But as recently as the 1980s, that wasn’t the case. There were, certainly, plenty of decent cars coming out of Detroit, but there were also a worrying number of lemons, cars that never quite seemed to work properly. No sooner had a technician repaired or replaced one component that had failed in a lemon, than another and then another seemed to follow suit. Multiple system failures conspired to make ...more
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Competing Against Luck: The Story of Innovation and Customer Choice
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