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Software as a service (SaaS): Create software or systems that improve efficiency or automate a specific market need. For example: online scheduling tools like Calendly and ScheduleOnce make booking meetings a snap; an accountability tracking service like AskMeEvery.com sends a question you have written, such as “Did you work out today?” to your inbox at a specified time, while tracking your yes or no responses in a dashboard to show progress.
Pivot: The Only Move That Matters Is Your Next One
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