The “Great Society,” as his vast array of programs became known, called for the elimination of poll taxes and voting discrimination, the promotion of education and health care funding, and daring new programs in an effort to eradicate poverty. Yet what made LBJ different from his Democratic predecessor was the necessity that he reinvent himself by shedding the predictable trappings of a southern backwater identity—which he did without unlearning his famous Texan drawl.