At least in the past, terrorism worked by spreading fear rather than by causing significant material damage. Terrorists usually don’t have the strength to defeat an army, occupy a country or destroy entire cities. Whereas in 2010 obesity and related illnesses killed about 3 million people, terrorists killed a total of 7,697 people across the globe, most of them in developing countries.25 For the average American or European, Coca-Cola poses a far deadlier threat than al-Qaeda.
