out, but those that remain respond to the constant and continually expanding pressure by developing an even deeper emotional bond with the superboss. That’s because even though superbosses keep the pressure up, they also inspire performance, emboldening employees to push themselves up. Superbosses “get” that individuals—even the most driven and talented—accomplish so much more when high expectations come with a message of possibility. They understand that people will work their hardest to become bigger, better, tougher, more resourceful, and more creative when they first see themselves as
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