Luntz had studied the building of the conservative movement and become something like a translator, interpreting elite opinion for the masses. “The think tanks became the creators of the ideas, and I became the explainer of the thoughts,” he said. “Mostly what I do is listen and I process.” He admitted that as communicators “these guys were impossible.” In playing this role, Luntz was one of a long succession of “policy entrepreneurs” who served to popularize the agenda of wealthy backers by “framing” their issues in more broadly appealing language.
No.
