Here are some suggestions for rapidly creating an in-group feeling with someone you’re talking to: Find a shared interest. Look out for anything that signals interests or preferences that resonate with your own, however small they are. Music, gadgets, clothing, and hobbies are all fair game. Be willing to comment or ask about it, and to share your own experience. Highlight a common goal. This creates a deeper connection, because it usually signals shared values. To elicit shared goals, ask, “What matters most to you in this?” and “What do we both hope to achieve?” Talk about a common
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