Nuno Umbelino

19%
Flag icon
Fans love to reward artists, musicians, authors, actors, and other creators with the tokens of their appreciation, because it allows them to connect with people they admire. But they will pay only under four conditions that are not often met: 1) It must be extremely easy to do; 2) The amount must be reasonable; 3) There’s clear benefit to them for paying; and 4) It’s clear the money will directly benefit the creators.
The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Rate this book
Clear rating
Open Preview