Among other insights, Nass’s research revealed that constant attention switching online has a lasting negative effect on your brain. Here’s Nass summarizing these findings in a 2010 interview with NPR’s Ira Flatow: So we have scales that allow us to divide up people into people who multitask all the time and people who rarely do, and the differences are remarkable. People who multitask all the time can’t filter out irrelevancy. They can’t manage a working memory. They’re chronically distracted. They initiate much larger parts of their brain that are irrelevant to the task at hand … they’re
...more