Jim Stout

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if the stakes are high—if you’re altering an expensive wedding gown or designing a safety feature like an automobile airbag, or engineering the cockpit of a jet—then ignoring the multidimensionality of size is never a good compromise. When it matters, there are no shortcuts: you can only produce a good fit if you think about size in terms of all its dimensions.
Jim Stout
tailor-making Rules
The End of Average: How We Succeed in a World That Values Sameness
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