In short, you should care because if you don’t put effort into building and maintaining your culture, your team will eventually be overtaken by strong personalities that cultivate their culture in your team. This culture may turn out to be a productive, healthy culture that cranks out piles of great code, but more often than not, it won’t turn out as such, and you’ll suddenly find a lot of your energy that used to go into designing and creating your product is suddenly expended in arguments and infighting.
