users—say, over a period of one to three months. Calculations like these may enable you to determine, for example, that an interaction percentage of 40 percent appears to represent a significant cutoff point for users of your platform: the majority of users who experience interaction percentage higher than 40 percent during their first week on the platform remain active members for at least three months, while a majority of those with an interaction percentage lower than 40 percent stop participating in activities on the site.
