More on this book
Community
Kindle Notes & Highlights
The fandoms that have arisen around science fiction and fantasy novels, games, and other media, once confined to fan-run magazines—online and off—and old LiveJournal communities and listservs, have gone mainstream.
Growing up on a lot of fantasy and science fiction novels often means lying awake at night hoping that you, too, are special.
Ads are actually really simple formulas: Promise (You will be happy if you buy Coke!), Proof (All of these people are happy and they drink Coke!), Price ($4.99 for a twelve-pack! Here’s a coupon for $1 off!). Or, Problem (Got acne?), Solution (We can cure your acne!), Call to Action (Call 1-800-ACNE today!).
In life, as in business, it’s much easier for us to fall back on the safety of “logic.” If we’re just logical enough, reasoned enough, we’ll sway people to our side. But people are not swayed by logic. People use logic to back up their emotional decisions.
online meltdowns (as opposed to apologies and moving on) in response to criticism always end badly. PR professional Justine Sacco, herself summarily fired for posting a racist tweet, took over a year to rebuild her career.1 Author John Green was skewered for responding to a post from someone on Tumblr who called him “creepy” because he writes books about and for teen girls. Sacco has explained in subsequent interviews that the tweet was meant to be ironic. Green has committed to spending less time on Tumblr.2 More spectacularly, Anne Rice had it out with readers in the comments section of
...more
What I’ve found is that many people delight in skewering and misreading you because they don’t see you as a real person. You have become The Man. By bringing you down a peg they feel that they can claim a victory over everything you represent.
Your haters are not here for a conversation. They are here to keep you from doing your work.
