1.Ads get the [app] somewhere into the charts. 2.Now it’s in the charts, more people see it. 3.So it gets more organic downloads. 4.Which makes it go a bit higher up in the charts. 5.Now even more people see it and it gets more organic downloads. 6.People like it and start telling their friends to get it too. 7.It goes up higher in the charts. 8.Repeat from

