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Max Riegel
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, by Clayton M. Christensen

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Discovery-driven planning, which requires managers to identify the assumptions upon which their business plans or aspirations are based, 11 works well in addressing disruptive technologies.
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
by Clayton M. Christensen
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