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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, by Clayton M. Christensen

Disruptive technology should be framed as a marketing challenge,

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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

by Clayton M. Christensen

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