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Matthew Ackerman
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, by Clayton M. Christensen

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First, this vehicle must be simple, reliable, and convenient.
Matthew Ackerman
Elements of Richard koch's price simplifying strategy
See Matthew’s 56 notes & 246 highlights
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
by Clayton M. Christensen
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