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Creating a Data-Driven Organization: Practical Advice from the Trenches, by Carl Anderson

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This is why well-designed experimentation is so valuable. It switches the conversation from “I think...” to “The data shows...” Thus, this is an invaluable component of a data-driven organization.
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Creating a Data-Driven Organization: Practical Advice from the Trenches
Creating a Data-Driven Organization: Practical Advice from the Trenches
by Carl Anderson
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