Inconsistency-Avoidance Tendency The brain of man conserves programming spaces by being reluctant to change. —CHARLIE MUNGER, HARVARD UNIVERSITY, 1995 People are reluctant to change even when they have been given new information that conflicts with what they already believe. Inconsistency-avoidance tendency is another often-useful heuristic because starting each day with a fresh mind about everything requires too much processing power. Unfortunately, as is the case with every heuristic, what is mostly helpful can sometimes be harmful. The adverse effects of this tendency can be made worse when
...more