Because box candy sales are highest during holiday seasons, the financial results of the company are also very lumpy. See’s Candies generates losses two quarters a year and makes all its profit in the other two quarters around three holidays. Buffett talks about the fact that building some brands took many decades: When you were a 16-year-old, you took a box of candy on your first date with a girl and gave it either to her parents or to her. In California the girls slap you when you bring Russell Stover, and kiss you when you bring See’s. … I don’t think See’s means anything to people on the
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