Another area where people try to change their purchasing habits in order to make a difference is meat-eating and vegetarianism. As I mentioned earlier, cutting out meat (especially beef) is one effective way to reduce your carbon emissions. However, we’ve also seen that by donating to Cool Earth you can offset one metric ton of carbon emissions for about $5. If you’d rather pay $5 than go vegetarian, then the environmental argument for vegetarianism is rather weak.