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Ravi Sankar
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Actionable Gamification: Beyond Points, Badges, and Leaderboards, by Yu-kai Chou

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Through this commercial, Apple reassures viewers that the world wouldn’t be controlled by “Big Brother” - IBM, but would be liberated by Apple’s computers.
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Actionable Gamification: Beyond Points, Badges, and Leaderboards
Actionable Gamification: Beyond Points, Badges, and Leaderboards
by Yu-kai Chou
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