André

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The large cults know how to train their “salespeople” well. They indoctrinate members to show only the best sides of the organization. Members are taught to suppress any negative feelings they have about the group, and to always show a continually smiling, happy face. Recruiters are taught to size up each newcomer, and package and sell the cult in whatever way is most likely to succeed.
Combating Cult Mind Control: The Guide to Protection, Rescue and Recovery from Destructive Cults
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