Plan 1: The Hunting Plan The first compensation plan we ever had at HubSpot was very oriented toward “hunting” new customers. It was the right plan for the time. We had 100 customers. We were at an annual run rate of barely $300K. We needed to acquire customers quickly so that we could accelerate our path toward product/market fit and gain a deeper understanding of what could make our business model sustainable! The first plan paid each salesperson $2 upfront for every $1 of monthly recurring revenue they brought on. For example, if a salesperson closed a customer on a $500 per month
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