Espen Malmo

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Find the people on Twitter who your target buyers follow. Follow these same Twitter users. Read their tweets. Retweet the posts you find interesting and relevant to your buyers. A lot of these authoritative Twitter users will probably follow you back. Don't be afraid to reach out to them via email and form a tighter relationship with them, just as you did with the bloggers.
The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
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