THE VISIBLE MAN MODEL OF DECISION MAKING He was just fifteen inches tall and made of plastic, but he left an enduring impression on me. The brainchild of Marcel Jovine, a former Italian soldier who came to America as a POW in World War II, the Visible Man was a plastic anatomical toy introduced by the Renwal Products Company in the fall of 1958. He cost $4.98 and his clear plastic body held a skeleton and organs that could be removed and replaced.