A little surprise bonus or personal touch can really go a long way. For example, we always send out a handwritten “Thank You” snail mail postcard to our new Product Launch Formula Owners. That’s a simple way to stand out and build a relationship. With an online business, it’s really easy to create and send content-based bonuses, like an extra training video or report. This obviously works great for information-based businesses (such as someone selling a product on “learning to play guitar”), but it will also work well for other businesses too.
