As creative people running businesses, the difficulty of deciding what business we are in is made harder by our inclination to preserve our options, to pursue something we’ve never done before, to reserve the right to do it differently next time.
I do this far too often, it can most likely be the cause of many frustrations. I need to make the difficult business decision and focus on a particular area of my skill sets or I need to focus on creating a new path into the territory that I have been. Do I believe in what I have been trying to achieve or accomplish? Or will it lead me to just more frustration down the road?
