Here are places where you will reliably find opportunities to increase your value and stand out against your competition. Expertise: Study your industry, learn from your competitors. Productivity: What and how much you get done. Efficiency: How you get done what you get done. Multiplication: Getting things done by means other than manual labor. Influence: What you can persuade others to get done. Celebrity Status: How well you are known by your target audience. Reputation: What others know and think about you. Vision: What you see that others don’t. Personality: How you treat others and how
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