I wanted to impress these salesmen with the power of the thoughtful gift. The next evening I arranged to have a florist appear just before the close of the session. I introduced him and leveled with them: “I want each of you to discover what a little unexpected remembrance will do to build a better home environment. I’ve arranged with the florist for each of you to get a fine, long-stemmed red rose for just 50 cents. Now if you don’t have 50 cents, or if you think your wife isn’t worth that [they laughed], I’ll buy the flower for her myself. All I ask is that you take the rose to your wife and
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