Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)
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Aubrey C. Daniels, author of Bringing Out the Best in People: How to Apply the Astonishing Power of Positive Reinforcement
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Nothing builds momentum and energy like hitting specific targets. If your company has been through some rough times lately and the culture has taken a couple of body blows, pick some really short-term goals, focus everyone on the same thing, “play to win,” and get back your mojo!!
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Every facet of the organization has a person assigned with accountability for ensuring goals are met —
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It’s important that the Core Values and the Purpose are given priority when making hiring (and firing) decisions — and when sharing praise and constructive criticism.
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It’s also crucial that the leadership team formulate its one passionate stump speech that can be repeated to reinforce the bigger Purpose of the organization.
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Employees can articulate the key components of the company’s strategy accurately
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it helps drive alignment if all the employees have the same “elevator pitch” they share when asked the question, “What does your company do?”
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The fundamental job of a leader is prediction,
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Talking weekly with customers and employees and then discussing what’s been learned at the executive huddle is critical.
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Big Data: A Revolution That Will Transform How We Live, Work, and Think by Oxford professor Viktor Mayer-Schönberger and Kenneth Cukier,
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Data analysis must be augmented with plain old human intelligence-gathering.
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“learn fast; act fast”
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Two lessons: 1.   Senior leaders need to be in the market 80% of the week, either figuratively or literally. 2.   This routine must start on day one and continue through half a trillion in revenue!
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Immelt in the June 2006 issue of the Harvard Business Review.
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it takes only one or two key ideas to fuel a business model.
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Smith and his top managers take half a dozen workers to dinner at one of the area’s best restaurants each week.
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Walton, back in 1962, saw the value of meeting with employees weekly to seek their ideas for making the business better, which was quite progressive at the time.
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we recommend that all executives (and middle managers) have a Start/Stop/Keep conversation with at least one employee weekly.
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He takes one employee out for lunch each week to learn more about him. Before the meal, he asks the employee to answer a few questions that are discussed during lunch: What should Markitforce start doing, stop doing, and keep doing? What does the staffer love and loathe about his job? What are his 101 goals in life — both professional and personal? “I tell them to write this stuff down, because if they write it down, it will happen. Things just start to fall into place,”
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Ask employees to submit suggestions that will: 1.   Increase revenue. 2.   Reduce costs. 3.   Make something easier/better for the customers or employees.
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Gathering employees’ feedback and ideas will backfire on the company if management doesn’t close the loop and act on their suggestions.
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we strongly recommend holding a middle-management team responsible for responding to employees’ feedback on all obstacles and opportunities.
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we suggest that you track the number of days it takes to implement the ideas gathered from your employees.
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“Suggestion Aging Report” tracking how many ideas are 30, 60, and 90 days past due.
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We implore all executives and middle managers to have a 4 Questions (4Q) conversation with at least one end user weekly.
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The 4Q refers to the four questions that we suggest leaders ask customers in person (not on a survey): 1.   How are you doing? 2.   What’s going on in your industry/neighborhood? 3.   What do you hear about our competitors? 4.   How are we doing?
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What are their pain points? What are their priorities for the coming year?
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for salespeople in a B-to-B situation, find out what the person’s bonus is tied to.
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show how your products and services can help them achi...
This highlight has been truncated due to consecutive passage length restrictions.
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Only after you’ve asked your customers these three questions should you ask about their reactions to your offerings,
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have all senior leaders connect with their counterparts at customers’ companies
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So Hardy and his management team decided to call 30 to 40 customers every Friday for feedback.
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Share insights from conversations with customers at the executive team’s weekly huddle.
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the “great” companies — which, like Enterprise Rent-A-Car, were growing considerably faster — spent roughly 20% of their leadership team’s meeting discussing feedback from customers.
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Whichever competitor has the most market intelligence, and uses it, wins.
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It’s particularly important to encourage all your salespeople, distributors, and independent reps (in all of your sales channels) to gather and report market intelligence.
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hold a middle-management team responsible for the process of closing the loop on all customer feedback.
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Fred Reichheld popularized it in his book, The Ultimate Question: Driving Good Profits and True Growth, and today’s revised and expanded version, The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World.
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Every member of the team, from the senior leadership to staffers, needs to be able to answer objectively the question, “Did I have a great day or week?”
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The key: Each person must report on one or two KPIs weekly.
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dashboard systems, like Align,
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Bloomberg Businessweek article titled “The Happiest Man in Detroit,” by Keith Naughton,
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“You can’t manage a secret. When you do this every week, you can’t hide.”
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each employee has one Critical Number that aligns with the company’s Critical Number for the quarter, illustrating that there is a clear line of sight).
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all employees or teams need to set a handful of priorities (known as rocks) that will help them achieve their Critical Number (i.e., each individual/team should have three to five rocks that align with those of the company).
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All executives and middle managers should have a coach (or peer coach) holding them accountable for behavioral changes.
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Everyone should find a peer coach internally at the company, too.
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search for “Marshall Goldsmith peer coach” on the Web,
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At a minimum, have your metrics, goals, and plans up big and visible in a place where you host the various weekly meetings
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Make sure that the Core Values, Purpose, and Priorities are posted throughout the company.