Outraged by the museum director’s blatant disregard for Indian lives—von Ihering had even gone so far as to note in an article that it was “worth registering here what the American General Custer said: ‘the only good Indian is a dead Indian’”—Rondon engaged him in a public debate. In 1910, the momentum generated by this debate resulted in the formation of Brazil’s Indian Protection Service—SPI—the country’s first agency devoted to the protection of its native inhabitants, and Rondon was named its first director.

