Pentland’s approach is much more feasible: he calls it his “New Deal on Data.” Ironically enough, it harkens back to Old English Common Law for its principles. He believes that, as with any other thing you own, you should have the fundamental rights of possession, use, and disposal for your data. What that means is you should be able to remove your data from a website (or other repository) whenever you feel like it’s being misused.
