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Keeping that coffee aroma pure is no easy task. Because coffee beans have a bad tendency to absorb odors, we banned smoking in our stores years before it became a national trend. We ask our partners to refrain from using perfume or cologne. We won’t sell chemically flavored coffee beans. We won’t sell soup, sliced pastrami, or cooked food. We want you to smell coffee only.
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
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