It’s true that the market is great at generating technological innovation and, left to its own devices, R&D departments will continue to come up with impressive new ways to make solar modules and electrical appliances more efficient. But at the same time, market forces will also drive new and innovative ways to get hard-to-reach fossil fuels out of the deep ocean and hard shale—and those dirty innovations will make the green ones essentially irrelevant from a climate change perspective.
