Newspapers, TV shows, journalists? They shouldn’t be our enemy, they should be our partners. They need stories to fill up their pages and their air time just as much as we need to get our story out there. If we want the sport to be big, we should be filling those buckets of space for them with our own descriptions of our sport and our own ideas about what makes it special. We couldn’t expect them to fill those buckets the way we could, and we certainly couldn’t count on them to fill that space the way we wanted them to. Just look at what happened when they were left to their own devices. If we
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