here are a few additional policies that attract the high-profit and low-maintenance customers we want: 1. Do not accept payment via Western Union, checks, or money order. 2. Raise wholesale minimums to 12–100 units and require a tax ID number to qualify resellers who are real businesspeople and not time-intensive novices. Don’t run a personal business school. 3. Refer all potential resellers to an online order form that must be printed, filled out, and faxed in. Never negotiate pricing or approve lower pricing for higher-volume orders. Cite “company policy” due to having had problems in the
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