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December 25 - December 30, 2024
The Experiments in Lifestyle Design blog (www.fourhourblog.com) was launched alongside the book, and within six months, it became one of the top 1,000 blogs in the world, out of more than 120 million. Thousands of readers have shared their own amazing tools and tricks, producing phenomenal and unexpected results. The blog became the laboratory I’d always wanted, and I encourage you to join us there.
The beauty is, I’m not a multimillionaire, nor do I particularly care to be.
The New Rich (NR) are those who abandon the deferred-life plan and create luxury lifestyles in the present using the currency of the New Rich: time and mobility.
People don’t want to be millionaires—they want to experience what they believe only millions can buy.
Second, this book is not about saving and will not recommend you abandon your daily glass of red wine for a million dollars 50 years from now. I’d rather have the wine.
Do I wear my underwear outside of my pants in the name of being different? Not usually, no. Then again, walking on my legs and keeping my thong on the inside have worked just fine thus far.
our culture tends to reward personal sacrifice instead of personal productivity.
Focus on being productive instead of busy.
“Someday” is a disease that will take your dreams to the grave with you.
It is far more lucrative and fun to leverage your strengths instead of attempting to fix all the chinks in your armor.
To enjoy life, you don’t need fancy nonsense, but you do need to control your time and realize that most things just aren’t as serious as you make them out to be.
If you are insecure, guess what? The rest of the world is, too. Do not overestimate the competition and underestimate yourself. You are better than you think.
The question you should be asking isn’t, “What do I want?” or “What are my goals?” but “What would excite me?”
Parkinson’s Law dictates that a task will swell in (perceived) importance and complexity in relation to the time allotted for its completion.
the rules most follow are nothing more than social conventions.
The new mantra is this: Work wherever and whenever you want, but get your work done.
One cannot be free from the stresses of a speed- and size-obsessed culture until you are free from the materialistic addictions, time-famine mind-set, and comparative impulses that created it in the first place.
To live is to learn.
Ho imparato che niente e impossibile, e anche che quasi niente e facile … (I’ve learned that nothing is impossible, and that almost nothing is easy …) —ARTICOLO 31 (Italian rap group), “Un Urlo”
84. To avoid the living room and coffee shop as offices, consider using a social “co-working” space on occasion: http://coworking.pbwiki.com.
Who you portray in your marketing isn’t necessarily the only demographic who buys your product—it’s often the demographic that most people want to identify with or belong to. The target isn’t the market. No one aspires to be the bland average, so don’t water down messaging to appeal to everyone—it will end up appealing to no one.
Age doesn’t matter; an open mind does.
