But there’s another way to view efforts to regulate the marketing of our attention. One of the earliest slogans pushing the eight-hour workday was, “Eight hours for work, eight hours for sleep, and eight hours for what we will.” It feels as if more and more of that time is now taken from us, not willed by us. Our control over the space of our mind, stolen away. Are we really spending the precious hours of our waking, nonworking lives doing “what we will”? Or has the conquering logic of capitalism penetrated our quietest, most intimate moments? We don’t have to accept this. It does not need to
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